THE PROBLEM
Microplastics are one of the biggest causes of pollution to our oceans. These miniscule fragments kill thousands of animal species and end up in our food chain, contaminating what we eat. Washing synthetic garments is one of the main causes behind microplastic dispersal in our waters.
HOW WE ARE TAKING ACTION
Trerè Innovation has a special water filtration plant that catches 425,000 microplastic fragments every day – that’s over 100 million in a year. If we strung them together, we’d get a thread that’s 382 km in length! We stop microplastics from polluting our seas, we collect them and we recycle them.
Together with AREAS, our R&D lab, we have also developed an innovative treatment for our products that reduces the production of microplastics during use and washing by 20%.